How to Map Every Stage of the Digital Customer Journey (with Examples)
The digital customer journey is how people move from first discovering your brand to becoming repeat buyers or advocates. This post explains what a digital journey map is, why it matters, and how to improve every stage —from awareness to loyalty—with practical, human strategies that actually work. TL;DR: Optimizing Your Digital Customer Journey TL;DR 👉🏻 […]
40 Customer Journey Questions: Interview, Survey & Journey Map Prompts By Stage
This guide gives you 40 practical customer journey questions by stage, with interview and survey prompts you can drop into research, then map straight to your journey map to make fast, measurable improvements. To understand how each part fits together, check the full overview of the customer journey stages and see what happens at every […]
Customer Journey Stages and Journey Maps: How to Create a Customer Journey Map That Actually Works
Customer journey stages lay out each step your customer takes: from first noticing you to becoming a vocal fan. In this article, we’ll break down those stages and show how a customer journey map helps you meet expectations, reduce friction, and grow loyalty. Customers don’t follow neat, linear paths anymore. They jump between tabs, channels, […]