AI for Business Course Review (101 Blockchains): Is It Worth It for Consultants & Startups?

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I may receive affiliate compensation for some of the links below if you decide to purchase or subscribe to a paid product/service. This won’t costs you anything but it helps me run this blog and keep my in-depth content free of charge for readers (like you). All opinions are my own and is for entertainment purpose only.

Table Of Contents

In McKinsey’s 2025 State of AI survey, 78% of companies say they use AI in at least one business function. Businesses that learn to apply AI pragmatically move faster on operations, customer experience, and cost control.

What you’ll get from this review: a practical, no-nonsense look at 101 Blockchains’ AI for Business course, what it covers, where it shines, where it falls short, and how it compares with Coursera and Udemy alternatives for different budgets and goals.

Looking for an AI for Business course review you can trust? I completed every module, quiz, and resource in 101 Blockchains’ course and compared it with those offered by Coursera and Udemy, so you can pick the best fit for your role and budget.

101 Blockchains AI for Business course logo
Myriam's take

101 Blockchains’ AI for Business course gives consultants and startups a professional, business-first pathway into AI. It’s structured, practical, and comes with a certificate you can actually showcase on LinkedIn.

4.3

Out of 5

Rated 4.3 out of 5

Best For

Price

Discount

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Fair

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Certificate

The AI for Business course is built to help professionals understand how AI fits into everyday business strategy. Instead of diving into technical coding, it frames AI around functions that matter to leaders — marketing and sales, HR, operations, finance, and future planning.

It’s delivered as short video lessons, interactive whiteboard walk-throughs, a handful of tool demos, end-of-module quizzes, and a final exam that issues a certificate on pass. I completed the full set of modules, quizzes, and downloadable materials (slides and eBook).

Course dashboard view with navigation menu

At a glance:

  • Format: 100% online, self-paced videos with whiteboards, demos, and quizzes
  • Length: ~3.0 hours of video content across 7 modules + final exam
  • Materials: downloadable course slides PDF + eBook
  • Outcome: certificate of completion issued by 101 Blockchains (shareable on LinkedIn/email)

Takeaway: a structured view of how to scope AI use cases, assess business impact, and start an adoption strategy

Module highlights

  • Module 1: Introduction to AI in Business (36m) — defines AI levels (ANI, AGI, ASI), functional categories, and business benefits. Ends with a whiteboard and a Bard demo.

  • Module 2: Implementing AI in Business (36m) — covers integration strategies, business workflow analysis, and demos of ChatGPT for Business and HackSocial AI.

  • Module 3: AI for Marketing & Sales (27m) — shows AI-driven insights, targeting, sales tools (Clari, Drift, RegieAI), and a workflow demo.

  • Module 4: AI in HR (21m) — explores AI for talent acquisition, performance management, and engagement. Includes a resume-filtering whiteboard.

  • Module 5: AI in Operations & Supply Chain (8m) — quick overview of predictive maintenance, inventory optimization, and supplier management.

  • Module 6: AI in Finance & Accounting (27m) — focuses on fraud detection (Visa, Mastercard examples), expense management, and Bing AI for personal finance.

  • Module 7: Future of AI (20m) — reviews generative AI, XAI, and social implications like job shifts and ethics. Ends with strategy discussion.

Course navigation panel showing expanded module list.

Teaching style

The instructor (Joseph Holbrook) delivers in a clear US accent with a steady pace, which works well for non-native speakers. Lessons are broken into digestible segments, and the whiteboard sessions keep concepts practical. He also gives examples beyond the slides (e.g., prompts for a blog or customer scenario), which adds value.

However, the course doesn’t spend much time on his professional background. Aside from a short “about” slide and the website landing page, learners don’t hear much about his direct AI experience. For a professional certificate course, more details here would add credibility and reassure learners.

Whiteboard demo – explaining how AI processes inputs into outputs.

Where it’s practical

  • Consultants and startups get direct value from the whiteboard strategy walk-throughs (e.g, cookie shop, hiring process, resume screening).

     

  • Functional demos (Bard, ChatGPT, RegieAI, Bing AI) illustrate how tools fit into workflows, not just theory.

     

  • Non-technical managers can finish the course with a clearer sense of how to start small AI pilots within their teams.

Where it’s thinner

  • No peer interaction: You learn solo; there are no discussion boards or assignments to compare.

  • Polish gap: Slides look dated (text-heavy, static). Coursera/Udemy visuals feel more modern and engaging.

Pros & Cons of the AI for Business course review

TL;DR: This course is suitable for business users who want a structured, non-technical walkthrough with a certificate at the end. The breadth across multiple business functions is a plus, but the delivery feels dated and lacks interactivity compared to Coursera and Udemy.

Pros

  • Clear, non-technical explanations for managers and analysts

  • Covers all key functions (marketing, HR, operations, finance) in ~3 hours

  • Whiteboard strategy sessions make abstract concepts more tangible

  • Quizzes and final exam add accountability and structure

  • Professional certificate you can share on LinkedIn or in proposals

  • Straightforward navigation that works smoothly on both desktop and mobile

Cons

  • Slides look dated compared to Coursera’s modern visuals

     

  • Limited interactivity — no assignments, forums, or peer discussion

     

  • Some demos are “talked through” rather than fully shown on screen

Inside Module 1 – lesson slide with trainer video inset.

When you’re weighing training options, price is just one part of the decision. I compared 101 Blockchains’ AI for Business with Coursera’s AI for Everyone and Udemy’s Artificial Intelligence for Business 2025 (Varun Bhutani). Prices are shown in USD for consistency (regional amounts in your screenshots were £36 for Coursera and £14.99 for Udemy).

101 Blockchains – AI for Business

  • $149 list, often discounted to $99 at checkout (no countdown or expiration displayed).

  • Refunds: 7-day window with conditions, only visible in the footer — not inside the course dashboard.

  • Positioned as a professional certificate course with whiteboards, demos, quizzes, and a final exam.

101 Blockchains AI for Business – $149 list, discounted to $99 at time of review.

Coursera – AI for Everyone (Andrew Ng)

  • Free audit limited to Module 1, after which you need to upgrade for graded assignments and the certificate.

  • Paid certificate ≈ $45 USD (from £36 in your screenshot).

  • Highly polished platform with strong university branding.

  • Over 2.1 million enrollments and 1,000+ reviews, giving it enormous credibility.

  • Content is conceptual/theory-oriented – excellent for building awareness, but lighter on direct business implementation.

Coursera AI for Everyone course – enroll free to audit, paid certificate ≈ $45.

Udemy – Artificial Intelligence for Business 2025 (Varun Bhutani)

  • One-off purchase ~ $19 USD (from £14.99 shown in your screenshot).

  • Practical but lightweight syllabus (customer insights, forecasting, marketing tools, business applications) from your screenshot of the course outline.

  • No exam; certificate is a generic Udemy completion badge.

  • Recognition is mixed, and production quality is basic, but it’s a low-risk entry point if you just want a quick orientation.

Udemy Artificial Intelligence for Business 2025 – ~ $19 USD (from £14.99 observed during review; regional pricing may vary).

Comparison table

Platform Typical Cost (USD) Depth & Style Recognition Good For
101 Blockchains – AI for Business $149 list, often $99 Structured business-first modules, whiteboards, demos, quizzes, final exam Professional certificate Consultants, analysts, startup leaders
Coursera – AI for Everyone Free audit (Module 1 only); ~$45 for full certificate Conceptual/theory-focused with polished visuals Strong university brand; 2M+ enrollments, 1K+ reviews Broad audiences, awareness training
Udemy – AI for Business 2025 (Bhutani) ~$19 one-off Lightweight, practical syllabus (customer insights, marketing use cases); no exam Generic Udemy completion badge Budget buyers, quick orientation

Note: USD amounts are approximate conversions from regional prices. Actual checkout pricing may vary by promotions and location.

Value takeaway

  • 101 Blockchains sits in the middle: pricier than Udemy and Coursera’s audit, but more structured, practical, and certification-oriented.